PlayStation Plus Thoughts

For three-plus years I worked at a Barnes & Noble Bookstore. Aside from sating my bookworm desires and giving me complete control over the Star Wars 'bay' in the Sci-Fi/Fantasy Department, I was also required by management--and corporate policy--to advertise, inform, and sell our customers the Barnes & Noble Membership Card. For twenty-five dollars (plus sales tax) you were given discounts on books, movies, music and more. The membership program was a major component of a cashier's job, and I could understand the reason --  most studies show that people don't use member cards much, and thus don't recoup the cost of the initial investment -- but it was a chore to sell the damn things. Why, you ask? Because most people don't use member cards much, and... yeah, you know where I'm going. People are smart, and most won't shell out money for discount programs, even those who would probably benefit most from such things.

PlayStation Plus... sky-rockets in flight?